Releases

Press

New Head of Media & Performance Management at PAYBACK
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- TNS Emnid survey: Consumers' greatest concerns lie in revealing details for competitions and on social media sites - Name, date of birth and purchasing data are less sensitive - Bank details and…
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– Partners such as Aral, dm and Kaufhof successfully building on mobile marketing and coupons – Newcomers include companies such as Amazon and iTunes – Customers received twice as many mobile…
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20 million PAYBACK customers able to collect points when concluding a landline or mobile contract   With PAYBACK, Telekom is now using the largest multichannel marketing platform as an additional…
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• Official partnership from 27 November 2012
• Use of PAYBACK as multichannel marketing platform
• Goals: new-customer acquisition and greater customer loyalty
• Handy for customers: PAYBACK is…
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The "PAYBACK American Express Credit Card" combines the services of an American Express credit card with the benefits provided by a PAYBACK loyalty card.
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Read the feature article about Big Data: What should been taken into account if it comes to implementation and how retail may benefit from it.
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Market leadership in Germany, Poland and India in next to no time
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• Multichannel marketing platform offers ideal combination of online, offline and mobile channels   • Far-reaching coverage combined with personalisation   • Successful PAYBACK model in Germany,…
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A collaboration that still sounds good – for customers and companies alike
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