Munich – Robert Winter (48) now occupies the newly created position of Creative Director at the PAYBACK multichannel marketing platform. PAYBACK now has a presence in Poland, India and Mexico, as well as Germany. Digitisation and internationalisation are increasing complexity and necessitating central and competent control. Robert Winter will play a critical role in determining the success and future development of the PAYBACK brand. As owner and creative director of various agencies, Winter looked after renowned national and international clients such as BMW, Lufthansa, Peugeot and Nestlé. He gathered his digital expertise while establishing an in-house creative agency for the Bertelsmann Group’s Lycos Internet platform. His last position was with RESpublica, where his responsibilities included the retail marketing of BSH (Bosch Siemens Hausgeräte). Robert Winter graduated in graphic design from the Istituto Europeo di Design in Milan. He then completed additional training in photography at the St. Martins School of Art in London.
A picture of Robert Winter is available in the <link 32 - internal-link>press section</link> at PAYBACK.net.