Releases

Press

PAYBACK is an important and regular shopping companion in Germans' everyday lives: 31 million customers - almost one in two over the age of 16 - use the bonus programme at more than 700 partners such…

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The loyalty program is on its way to becoming the best PAYBACK ever

PAYBACK has become an integral part of everyday life for consumers in Germany: on average, Germany's most popular bonus program is…

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PAYBACK Panel survey: Shopping is generally taking place more and more via mobile phone
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Awarded for the “Highest customer benefit”
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The PAYBACK GROUP has once again been recognized as an employer: The latest "Modern Work Study" by women's magazine BRIGITTE examined how work is becoming more life-oriented and people-friendly and…

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Apps are quickly loaded, but are also quickly deleted again - PAYBACK is the most widely used loyalty program in Germany
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In future, over 31 million PAYBACK customers in Germany will also be able to pay with PAYBACK PAY when shopping online. In addition to mobile payment with Germany's largest bonus program, customers…

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The PAYBACK bonus program welcomes Witt as a new, attractive fashion partner in its network: 31 million PAYBACK customers now have the opportunity to collect and save PAYBACK points with another Otto…

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The PAYBACK app has once again received a special award: it has been named the "most customer-friendly app 2024". This is the result of a recent online study by 'Focus Money' in collaboration with the…

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dm Managing Director for Marketing and Procurement Sebastian Bayer: "Focus on joint growth and further development of digital added value" - PAYBACK Managing Director Brugger: "With dm, we are relying…
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