From the end of 2025, customers will once again be able to collect PAYBACK points in all GALERIA department stores and online at GALERIA.de. GALERIA was one of the founding members of Germany's largest and most popular bonus program back in 2000.
“Our strategy is based on strong partnerships. We are now continuing this consistently with PAYBACK and are thinking above all in terms of our customers. The shopping experience will be even more enjoyable and enriched by the offers available through the cooperation. In addition to PAYBACK, we also work with our own data so that we can tailor our offer even better to each individual customer,” says Alexa Deters, Chief Commercial Officer at GALERIA.
“Welcome back, GALERIA! 31 million PAYBACK customers and all our partners are delighted that GALERIA is once again relying on the strength of our multi-partner network,” explains PAYBACK Managing Director Bernhard Brugger. “In 2025, we are offering customers and partners a stronger PAYBACK than ever before - now with the opportunity to collect points at a department store again.”
PAYBACK already unites more than 700 partners under one roof, including strong brands such as Alnatura, Amazon, Aral, C&A, dm-drogerie markt and OTTO. In 2025, the new partners and market leaders EDEKA, Netto Marken-Discount and the savings banks will join PAYBACK on top - so customers will be able to benefit from PAYBACK in the year of its
25th PAYBACK birthday, customers will be able to collect points on every corner in Germany.
You can find a PAYBACK graphic here.