PAYBACK points for new arenaSAT customers

New customers will be awarded with 3,000 points
arenaSAT, Germany’s second largest satellite platform, today launches its partnership with PAYBACK. New customers who select the latest arenaSAT offer will be rewarded with 3,000 points (equivalent to EUR 30). Direct mailing campaigns will provide millions of PAYBACK members with information about the cooperation and collection options as well as giving more details of the arenaSAT offer. New customers can now enjoy double the rewards if they sign up to arenaSAT. By taking out a 24 month contract to arenaSAT FAMILY, costing EUR 14.90* per month, they will not only receive a full season of games from the German Bundesliga live and free of charge, they will also have 3,000 points added to their PAYBACK account. In addition to the 20 premium digital TV channels provided by arenaSAT FAMILY, customers can also enjoy all 34 days of play from Germany’s top two Bundesliga leagues live and watch complete individual games or several games in parallel. This offer is available until 31 August 2008. David McGowan, Managing Director of arenaSAT in Cologne: “arenaSAT is now able to double the rewards for its new customers. By forming a partnership with PAYBACK, the largest and most popular bonus scheme in Germany, we are in a position to offer our subscribers even more benefits. As a result, arenaSAT subscribers benefit not only from our extensive selection of premium programmes, but also from the many other PAYBACK partners and offers”. “We are delighted to welcome this new PAYBACK partner. With this fabulous offer from arenaSAT and our many direct channels of communication with customers, we are working together to boost the benefits Payback offers to both consumers and our partner companies”, comments Dr. Andreas Betzer, CEO for PAYBACK. arenaSAT FAMILY provides a first-class selection of entertainment, sport, documentaries, music and children’s programmes across 20 premium channels. It guarantees great entertainment for all the family in digital quality and with no ad breaks. Customers are issued with a top-quality digital receiver to ensure excellent digital TV reception throughout the period of their contract. Up-to-date information about arenaSAT services is available at <link www.arena.tv _blank>www.arena.tv</link>