New family-oriented mobile phone from Deutsche Telekom with pre-installed PAYBACK app
Bonn, Munich, 29.2.2012 – Deutsche Telekom is now offering an Android smartphone with pre-installed apps specifically geared towards families. The “Move” mobile features a dozen practical applications for day-to-day family life with kids, ranging from a handy planner and games to apps to help with shopping and emergencies. One of the highlights is the PAYBACK app. Every customer who registers for the PAYBACK app on the “Move” phone will receive 50 points as a welcome to the loyalty programme. For Deutsche Telekom, the PAYBACK app is the perfect addition to its portfolio of apps, particularly given the target group for the “Move”. The PAYBACK app has already been downloaded over 600,000 times and is most popular for its mobile coupons from partners including dm-drogerie markt, Galeria Kaufhof, Aral and the Linda pharmacies. Instead of having to present printed coupons at the check-out, customers can now just activate their mobile coupons while they're out and about and collect additional points. They can also use the app to check their current points balance and locate the nearest PAYBACK partners. Weighing just 120 grams, the mobile phone has a 3.7" display, 5 megapixel camera and online access via WLAN or UMTS.